May 18, 2014

Music marketing and social media tips for musicians and bands…

The marketing department in a company takes care of too many things to mention.  However, when you get more specific into the breakdown of what they do it all comes down to educating the customer on the product or service offered via advertising, public relations, etc, etc, etc...

Benefits in outsourcing your music marketing needs go exactly in that this will be a company that will take care of all of your music marketing needs.  As the web is filled with lots and lots of companies that boast from offering the best of the best, I, AS A MUSICIAN, have found a great resource for your music marketing needs.

CyberPR at http://cyberprmusic.com/ has been in the forefront of the music marketing business offering, in my opinion, a proven method for musicians to launch and keep their careers going in all of their many aspects of marketing. 

Founder Ariel Hyatt's new book "Music Success in 9 Weeks" musicsuccessinnineweeks.com / could be the bible in an industry where information on the topic seems to blend well with business theory and little with music marketing practicality.

To add to the expertise of CyberPR, many other musicians have been reaping the benefits of setting up their own website using a “band friendly host”.  A great way to start up in this avenue is to look into www.Bandzoogle.com.  They have, for years now, assisted musicians and bands in obtaining a web presence.


Besides the normal distribution avenues (CD Baby, Tunecore, etc), taking advantage of a personalized website could really mean a better return on investment.  For one, music merchandising such as band T-shirts, promotions, souvenirs, etc. will probably account for a good portion of the initial revenue.  Therefore, take advantage of having a personalized webpage and all of the benefits that this entails.

Keep playing, but get your career in gear as well!  

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