Dec 16, 2013

Garageband + Youtube = Exposure and $$$

Songs are like real estate property.  You own them!  The benefit is that you normally will never owe a mortgage on it.  However, in order to have any good return on your invested time and effort, you must promote it.  In other words, publish it.  This simply means, making it available to the public.

How do you do just that?  Well, start by thinking of the possible ways in which your songs could make you money.  There is always the idea that you could record it and sell physical and digital copies of it on iTunes and/or you local store.  But, keeping all the options open, and getting a bit more education on the topic of making money from your music could shed some light on the different resources for income.

Synchronization is becoming an awesome way to make your music pay you to keep making it.  Think about this for a minute.  Some of the best and most innovative commercials are happening visually in a place we call Youtube.  Now, all those visuals require some kind of sound and background music.  So, your music as background music for a commercial?  YES!

By taking advantage of the exposure, you/your band could be reaching millions.  Now, your Garage Band tune just came to life.  So, how to get a Synchronization placement (and fee payment) for the use of synchronizing your song to a visual such as a commercial.

Think of the business chain if commands.  You will need to make contact with the music supervisors in charge of the marketing and advertising for a particular product (or multiple products).  An advertising firm may be a great starting point.  These will most of the time act like brokers and will usually negotiate directly the clearance of your music with yourself.  So, think about it, your song could be a ripple effect to your music catalog.

Don't miss out on the opportunity of taking your music down Madison Avenue.  That is how tools such as GarageBand and YouTube could set you up for success.  Here is a great sample of works that could guide in your creative process of making music, check out Sarah Gavigan's channel, this a great resource to use as reference!

 

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